Read: 10 mins
You must be looking for a free domain or an affordable web hosting that leads you here. You might have plans to build a site and earn from it. Right?
But do you know 20% of the business ends within a year or two and 45% of them end in 5 years? And unfortunately, only 25% of the business survives over ten years.
All of them must have been passionate as you are right now. Then why did they fail? Why most of them can’t survive for long? Even most of the sites don’t make money in the first few years.
What’s the reason?
I have good news for you. I will tell you why most of them fail and I will teach you some practical ways to build your strong online presence and to generate massive revenue for you.
At least today, the internet has so much space that all of you can be a millionaire if you build a site and run it appropriately.
There are over 1.7 billion websites, out of which 500 million are blogs, but only few of them are making money? Even I struggled for years before I found practical ways to earn livelihood from the Internet.
Why is this so?
Topmost reason that I found is that people don’t invest their money on the right things. Most of the people want to save a few bucks that are essential to be invested in building a profitable business that results in failure. And the reason behind my failure was I had not had proper guidance that I can provide you today for free.
You can even start with a blog or an estore whatever is feasible for you. Everything can be profitable if you do it properly. For your convenience , I’m going to teach you here how to build a strong presence online.
Before we discuss how you should set up your website and what are the essentials to consider for a great site, let’s see why you must have a robust online presence and how you will monetize it.
There are a number of ways to earn from a website or blog however we can summarize all of them into three main categories:
- Sell your services (become a freelancer)
- Start a blog (& monetize it)
- eStore (your online store)
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1. Sell your services (become a freelancer)
What can you do? Are you a skilled person? Can you assist people online? If yes, most probably starting your site to sell your services is one of the most powerful tools.
How does it work?
InspiredN is one of the strong examples of it. As you are here, I can offer you my copywriting service.
If you’re a business owner and want to build your online presence, I tell you that I can produce fully optimized content for you that will drive massive traffic for your site. And you will see magical conversions.
Would you reject the offer? Hope you wouldn’t! So it’s better to start a site to sell your own services.
2. Start a blog ( & monetize it)
As I told you earlier that there are over 500 million blogs. On blogs, you share useful information that can help others solve their problems. In return, you make money by monetizing that traffic.
It doesn’t cost them anything. It doesn’t harm them. But it’s always beneficial for you & your audience.
Three top methods to earn from a site are,
- Google Ads (Adsense) or Yahoo Ads
- Affiliate commissions
- Guest posts
As the traffic & authority of your blog increases, your revenue increases.
3. eStore (build your online store)
You know, it’s a digital era. All the businesses are on the internet today. You don’t need to go outside for shopping; you have online shops in your hands.
On the other hand, today, you don’t need to invest a lot in physical business that will take a lot from you. You can create an eStore to sell your products from your home.
Although, if you’re a physical brand, then undoubtedly you shouldn’t waste anymore to launch yourself on the Internet. I’m sure your people will be waiting for it.
So with an online store, you can sell your products and generate huge revenue at low costs.
Getting started with your online business
You must have realized the significance of launching yourself online. But you must not forget why people fail? Why only 25% of the business survive for long?
Because they compromise on essential steps to run a business, even your blog or your static web page can be your business. It can generate millions of dollars if you run it properly.
When it comes to building a strong online presence, you require two most essential things at the beginning.
- Domain Name
- Web Hosting
As I’m running a business, additionally, I’m an SEO expert, so I am much aware of the value of a Domain & hosting.
A domain name is your brand name, whatever you want people to call you. It should be relevant to your products or services.
How to choose the right domain?
If you’re new to online business, you might not be aware of the value of Domain Names. Domain names can be of two types,
- Brand Name
- Keyword focused
If you’re a real business with your unique brand name, then you shouldn’t change it. No matter if it is product-focused or not. People already know you, and they must find you with your brand name.
If you’re starting a new business, you can still choose a brand name. If you have plans to get traffic from Google & other search engines, then it’s better to adjust your focus keyword in your brand name.
Just like, in,
Their main keyword is hosting, and they use the word host in their brand Name.
In addition to the above suggestion, you should also try to follow the following recommendations.
- Short & simple: It’s far most important for a brand name of being simple and concise.
- Spelling: Brand name should be easy to spell-like Facebook. You shouldn’t need to tell the spelling twice.
- Pronunciation: Brand name should be easy to pronounce like Google.
- Brand Archetype: Your brand name should represent your vision. Like Amazon is the name of a big river, that means it can have a variety of things.
- Meaning: Its meaning shouldn’t be terrible in any language.
If you’re new to online business, then definitely, I suggest you choose a keyword-focused domain name.
Like, in NameCheap.com, they are focusing Name from “Domain Name” & a Cheap as main keywords.
The benefit of choosing a keyword-focused domain name is that Google will love to rank you for relevant keywords. Google has started giving more emphasis to newly designed micro niche sites/blogs.
You can easily rank for your keyword with an entirely new domain if you’re using your keyword, at least partially in your domain name.
Neil Patel (digital marketing expert) – nowadays – is promoting keyword-focused domains.
Once you’re done with your research, it’s better to check if the brand name isn’t trademark protected. Search at the US Patent Office.
After that, buy your domain here with the best affordable plans.
How to choose the right web hosting?
Hosting is a place where data of your website is stored and your visitors will access it from around the world.
Your business depends on how quickly and how safely your visitors will access your site.
When my business started growing, I realized that investing in hosting is far more important than anything else.
Once I started securing far better positions on Google, I realized that my cheap hosting was one hindrance to my rankings. I had chosen a local host, and my website was down many times. As I went for a better hosting, I secured position 0 (Rich Snippets) as well.
I’m a writer and luckily an SEO expert as well. I work on my site’s SEO myself; that’s why I keep an eye on everything.
I found that there are many factors that we should notice before we buy a hosting.
Two most important are;
- Server speed
Downtime is one of the most significant issues that can create a lot of hurdles for your business. That’s why one should not be too choosy while selecting the company for your domain & hosting.
If you’re looking for top-rated web hosting that is affordable as well, then Hostgator is one of the finest ones in the world. You can’t forget Hostgator while selecting your hosting.
1. Server speed
The speed of a site mostly depends on where your server is located and how fast they are. As the server is closer to the user, it will take less time to load a site.
Hostgator has thousands of servers that are located around the world.
Once I got rejected for my Google Adsense approval because my site was down. It was a terrible experience.
Hostgator has 99.98% uptime; it’s far better than many other hosting providers. It can even go higher for a few more bucks.
40% of the websites are compromised just because of security. If you don’t compromise on your passwords, then your site on Hostgator is never taken from you. This is what Hostgator promises security.
Free Domain Offer
Hostgator is offering you a free domain (to save your money) whenever you buy any of their hosting plans for a year or more.
If you already have a domain that you bought from any cheap hosting company and you realized that as you sow as you reap, and now you want to transfer your domain. It’s free on offer.
No matter new or existing customers, all can take advantage of this offer.
The offer includes,
- Register free .com domains
- Register free .net domains
- Register free .org domains
- Hostgator free domain transfer
All of these are usually the most expensive TLDs with exception to a few others.
If you’re new and don’t have expertise or investment then I recommend choosing WordPress for your online business.
It’s quite simple to use.
Once you chose your free WordPress domain with your shared or dedicated hosting.
You can install WordPress in a few clicks. You won’t require specialized knowledge to install WordPress on your domain.
How to get started with Hostgator?
Hostgator has a simple interface. There are no complications to use this web hosting provider.
As you jump into Hostgator’s homepage, you directly see an option to get started.
As you click on Get Started Button, you find an option to choose your plan. There are three plans there.
- Hatchling Plan
- Baby Plan
- Business Plan
You can select according to your needs if you’re not a big business and don’t want to launch something substantial that might get traffic from different campaigns. Then it’s better to choose a shared hosting plan.
Shared hosting plans mean many other websites like yours will be hosted on the same server. If thousands of the visitors come on all the sites available to the server, then the speed of the sites will, or even site may be down.
You can take an idea from the bandwidth of your hosting. Your site speed mostly depends on your bandwidth.
Many other hosting providers will provide you with limited bandwidth that will lower your site speed, but Hostgator gives you unmetered bandwidth.
So if you have plans to launch a big site with a lot of data and drive massive traffic from different campaigns, then it’s better to choose a business plan for your website.
Additionally, all these plans include free SSL that will secure the personal information of your visitors. It’s also a factor in your Google rankings these days.
As you choose your plan, you’re asked to select your free domain or transfer your domain for free.
- You enter your username
- Select a PIN (that is used for verifications later on)
- Enter your billing information
You can pay with your Cards or Paypal.
As you go through all this process, you get an email with the sensitive information of your control panel.
You should never share this with anyone.
Now you can log in to your HostGator’s control panel.
Control panel of Hostgator
In your cPanel, you have choices to,
- Upload your custom designed
- Use WordPress
- Use Hostgator site builder
1. Uploading your website
It’s not easy for everyone to upload a custom. You need an expert to help you with that.
The following video can help you upload files in your cPanel.
But if you’re not an expert, I don’t recommend it to you. You should contact Hostgator’s 24/7 award-winning support to help you with that.
2. Use WordPress
35.2% of the websites use WordPress. It can be used for your portfolio site or even a business site.
In your Hostgator’s cPanel, look for “Site builders & CMS,” where you will find WordPress icon.
By clicking on the icon & providing the details of your site.
Your WordPress will be installed in just one click. You will get an email once you activate WordPress on your domain.
After that, you won’t bother to log in to your Hostgator’s control panel. But you will use a quite simple wp-login address, like this. yoursite.com/wp-login/
Once you complete all this, you can start creating amazing content for your business with your free domain on Hostgator.
3. Use Hostgator site builder
Hostgator website builder is an easy tool to build professional sites in just a few minutes.
Gator site builder comes with the following mindblowing features.
- Drag & drop: You can build a highly professional site with simply dragging and dropping options.
- Templates: You get access to hundreds of free templates to build a professional website in minutes.
- Free domain: You get a free domain as you do in other plans.
- SSL certificate: You get a free SSL certificate so that you keep your visitor’s sensitive data safe.
- Cloud hosting: You get cloud hosting for your business website that makes it secure & faster.
- Blogging: Most of the hosting providers don’t offer blogging options together with your business site. But Gator allows you to attract more visitors with blogging on your site.
It mostly depends on your requirements on how you should build your website. If you’re looking for a portfolio site or a blog, then WordPress is best.
If you want to build a business site, then Gator can be a good option.